This is us.
Like most good stories this one starts with friendship — one formed at high school in Switzerland and the others in London in the early 2000s.
We immediately bonded over all things music and would regularly attend Theo Parrish’s monthly residency at Plastic People and numerous live shows at the Barbican including Ennio Morricone, Steve Reich and Autechre.
Naturally, one thing led to another and we started to promote our own events, giving the likes of Black Devil Disco, Rekid and Soundstream their London debuts.
FFWD
Fast forward to 2021, after many years of managing our own record labels and commissioning, producing and promoting music events, Alors was founded.
Our mission is to build a sophisticated production music platform that honours the musicianship and authorship of the artists whilst providing a streamlined and self contained licensing process for film, TV, brands, ad agencies and creatives worldwide.
Today
We represent a highly talented community of artists and musicians across the globe and make sure they get a fair deal for their art.